Last night we launched a topic-based feed aggregator with Guy Kawasaki. The technology making Alltop go won’t draw much attention from friends in the industry — we all but ignore personal relevancy at this point. But then there’s the Egos thing.

One of the topics aggregates posts from a mix of prolific bloggers and well-known personalities. The Egos title is intentionally baiting - Guy’s expecting a pretty specific reaction. “You’re pissed off if you’re on the list. You’re pissed off if you’re not.”

Off the record, I wouldn’t be too pissed to be on it. Some of the authors came out of my own reading list, and they weren’t included for their arrogance.

We also skipped over a lot of web types to keep the list from leaning too far towards web and overlapping what Thomas Marban is doing at popurls. So, I wouldn’t be too pissed if I’m not either.

Greg Storey isn’t in there yet, so there has to be at least a bit of human error.