Aaron Mentele » usability http://aaronmentele.com personal blog of Aaron Mentele, web developer and partner at Electric Pulp Sun, 15 Jan 2012 20:09:12 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Humans first, please http://aaronmentele.com/2009/03/04/humans-first-please/ http://aaronmentele.com/2009/03/04/humans-first-please/#comments Thu, 05 Mar 2009 04:49:33 +0000 Aaron Mentele http://aaronmentele.com/?p=667 If you’re doing it right, your goal is never to build an SEO-friendly site. It’s to build a usable site. The latter leads to the former. Not the other way around.

This isn’t to say SEO doesn’t work. It’s only to say SEO is a hack.

]]> http://aaronmentele.com/2009/03/04/humans-first-please/feed/ 9 Blame the interns http://aaronmentele.com/2008/08/13/blame-the-interns/ http://aaronmentele.com/2008/08/13/blame-the-interns/#comments Wed, 13 Aug 2008 05:07:01 +0000 Aaron Mentele http://aaronmentele.com/?p=527 Today, Nielsen named his picks for the year’s 10 best application UIs. Topping the list is Campaign Monitor, an excellent application for email campaign delivery. Nielsen attributes the app to Eyeblaster (Israel) and describes its use as integrated management of multiple advertising campaigns for media buyers.

But, Campaign Monitor is a Freshview gig. They’re from Sydney, Australia. Who knows which app he’s actually referring to?

UPDATE: Wilson tells me in the comments that the report is referring to Eyeblaster’s Campaign Monitor screen vs the email newsletter application (of the same name) that everyone linking in seemed to think he was referring to. I guess that means everything in this post up to this point is dumb.

I have a hard time reading Mr. N any way, and this report definitely triggered my standard reflex. Deane atagonized me, though, so I figured I should slow it down and read again. Maybe you should too. There are some real pearls in there. Like lightbox being named the Interaction Design Technique of the Year. And, in case you’re wondering, yes. Mr. N is talking about this year.

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